Miaoli: Sifang Fresh Cheese Story House. [Evaluation Valid Period: 2025/07/09~2028/07/08] Sifang's history can be described as a history of continuous transformation. [Evaluation Valid Period: 2025/07/09~2028/07/08] Sifang's history can be described as a history of continuous transformation. Sifang initially started as a garment manufacturer. With the appreciation of the New Taiwan Dollar and the opening up of mainland China in the 1980s, Sifang began to consider its first transformation. Due to the government's protectionist policies for the livestock industry, Sifang decided to venture into livestock farming and established Sifang Ranch in 1989. However, after entering the livestock industry, they discovered that labor costs were higher than those of small dairy farmers, making them less competitive. To enhance competitiveness, they considered a second transformation, assessing that the dairy industry held potential. Thus, Sifang Dairy Industry Co., Ltd. was established in 1994. In its early stages, Sifang immediately recognized sales as the biggest challenge in entering the dairy industry. Sifang also invested significant effort in product promotion, gradually establishing a foothold in the organic channel and direct-to-consumer delivery market. In 2012, Sifang decided to apply for the tourist factory guidance program as a driving force and locomotive for further product promotion. They successfully passed the evaluation in 2015 and entered the tourist factory industry, hoping to further enhance the promotion of Sifang's products.
Address: 苗栗縣竹南鎮大厝里9鄰59-13號
Hours: 00:00–23:59
Miaoli