Taoyuan: Ama Brand Cast Iron Pot Happiness Flagship Store. [Evaluation Valid Period: 2025/12/08~2028/12/07] Brand Origin and Core Values Ama Brand Cast Iron Pot was founded. [Evaluation Valid Period: 2025/12/08~2028/12/07] Brand Origin and Core Values Ama Brand Cast Iron Pot was founded in 1995, starting from a small stall in a traditional market. The founder couple promoted the concept of "non-coated, healthy, and non-toxic" cast iron pots in a way that was closest to daily family life. The brand has always believed that a good pot is not just a cooking tool, but a key role in safeguarding family dietary safety and quality of life. For thirty years, Ama Brand has insisted on using CNS Grade 1 iron from China Steel Corporation and continuously optimized its manufacturing process, accompanying countless families in rediscovering the value of cast iron pots and gradually building deep market trust. Transition from Product to Education With brand growth, Ama Brand no longer focuses solely on sales, but recognizes that "correct understanding and safe use" are the keys for cast iron pots to be truly passed down for a long time. Facing consumers' mixed feelings of longing and unfamiliarity with cast iron pots, the brand began planning the Happiness Flagship Store in 2018, integrating manufacturing process displays, hands-on teaching, and life experiences. It was officially completed in 2020, gradually accumulating energy for guided tours and experiences, allowing knowledge to move beyond instruction manuals and return to everyday life. The Birth of the Tourist Factory and Experiential Highlights In 2025, Ama Brand reached an important milestone, officially becoming the first in Taiwan
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